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How to Get Verified on TikTok as a Business (with 6 Tips)

How to vertify a TikTok business account

If you want to know how to get verified for a TikTok Business account, you’ve come to the right place.

In this guide, we will walk you through step by step to apply for verification and also give a piece of useful tips to get the valuable blue tick in the fastest way. 

What is TikTok verification?

A verified badge means that TikTok has confirmed the account belongs to the user it represents. It appears as a clear blue check mark on the user’s profile and next to their TikTok account name in search results.

tiktok verification

Benefits of the verified TikTok business account

Gain authenticity

Can you imagine when you’re looking for a business on TikTok, the search results might make you confused as there’re tons of fake accounts with similar usernames? Which is real? Which is fake? It’s quite hard for customers to identify an authentic account.

However, by having a verified account on TikTok, you can eliminate the user’s confusion and direct them to the original account. 

Boost credibility

Users will see you as more reliable and trustworthy if they know you are a brand’s official business account. The verification shows you are who you say you are, not someone pretending to be you.

Reach more potential customers

A verified account will appear on the top of research results and suggested accounts so that it will reach more potential customers and effectively promotes your brand recognition.

Does getting verified charge any fees? 

It is free.TikTok will never ask for payment for the verification badge. If someone is offering to verify your account for the money, they are trying to scam you. Be careful!

Is it easy to get the blue badge on TikTok?

As a matter of fact, applying to be verified in TikTok is super easy, but to get approved by TikTok verification is quite difficult. 

TikTok’s verification team will review thoroughly based on a number of factors to determine whether an account is eligible to be verified. Below we will walk through some attributes they require before getting this blue checkmark: 

  • Active: throughout the previous six months, your account must have been signed in.
  • Authentic: your account represents a real person, firm, or entity. Only one verification per business, or person except for language-specific accounts.
  • Complete: Your account must be public to everyone and your profile must include a name, bio, profile photo, and at least one video.
  • Secure: Your account should have multi-factor authentication with a verified email. This ensures that the authentic owner stays the authentic owner and is protected from malicious actors.
  • Notable: Press releases, sponsored or paid media, are not taken into consideration. Instead, we look at accounts that have appeared in several news sources.

Tips to get verified on TikTok quickly

Given all of the requirements above, you’re probably thinking that getting verified is going to be pretty difficult. But is it? Here are some tips and tricks: 

Be verified on other social media sites

If you get the blue checkmark on most social media platforms such as Facebook, Instagram, or Twitter, the process of verification on TikTok would be easier and faster than ever before. It indicates that you are credible and trustworthy.

Every platform has a different set of requirements that users must meet in order to be verified. Getting verified on Instagram and Facebook might be easier for local businesses, companies, and organizations than personal accounts. Like to receive the blue badge on Instagram you just need to request a verification badge following set of simple steps.

The time frame which it can take to review your request for verification is pretty extensive, depending on some kinds of factors, a couple of days specifically. This may take time and patience, but the benefits for brands are nothing short of valuable. So why not do it now? 

Media coverage

Getting your business covered, or at least mentioned, in high-profile news publications would be a great way to prove how notable your brand is, which is one of the requirements for getting verified. 

Getting publicly, newsworthy is one of the key elements that need to take into consideration, but how to get it? We come up with a few ideas that might help to get started: 

  • Get involved in local events (for charity or otherwise)
  • Work with a PR agent, business, or even a journalist
  • Publish a white paper or other original data relevant to your target audience

Therefore if you’re chasing that elusive blue verification badge, PR may be precisely what you need to get your brand. The TikTok team will check if your brand is notable, and they will find you on these news channels. 

Post contents daily 

The quality of content should be your priority if you want to get verified on TikTok faster. When you consistently create engaging content, more people share your videos which can help you reach a massive following. 

Make viral videos virtual

To be approved quickly by TikTok, creating virtual clips would be the best way. Going viral means it appears on many users’ “For You” pages and receives hundreds of thousands of likes and views. 

Is it difficult to get the highest engagement clips? Of course not, just focus on two main factors authenticity and engagement. Let’s take a look at some useful tips that can help to guide you along: 

Keep up with the TikTok trends

Let’s spend at least 15 minutes per day scrolling through the For You page to get a hang of what’s trending, which can spark your creativity and inspire new content ideas. 

The latest data show that there are more than 253 billion views with the hashtag #LearnOnTikTok.This indicates that Tiktok users have a desire to learn new things so brands should focus on educational videos. 

Let’s see a top trending video about make-up tutorials from the beauty blogger and it got almost 700K views.

Keep TikTok video short 

Is a brief video give viewers enough time to lose interest? Of course not, it does trigger their curiosity to go back and rewatch it when that autoplay feature kicks in.

We recommend the length of TikTok videos of nine to 15 seconds for maximum impact.

Utilize Hashtags

When you use a hashtag relevant to the content of the video, you could draw people’s attention who are already interested in the topic. As a result, better visibility would translate into higher engagement rates which are one of two metrics that TikTok requires during the verification process. 

Announcing a new makeup haul? Throw #makeup, #beauty, and #MUA in there. Take a look at the trending clip below: 

@daniellemarcan

full face of viral makeup ib: @Ms.Yana #makeup #beauty

♬ original sound – DANIELLE

Furthermore, if you want to boost your brand’s hashtags on your own, entice viewers to join Hashtag Challenges. Like #MoveLiteSG Hashtag Challenge draws thousands of viewers to join and the results of this campaign are pretty impressive.

 Hashtag Challenges

Post at the right time

Viewers are not always online 24/24. To get their attention, you have to know exactly what time your audience is already online and scrolling. 

You can make use of TikTok scheduling tools to know what is the best time to post on the platform. As per our research, most posts get maximum engagement rates are public at 7 am on Tuesday or 5 am on Friday (Based on Pacific time).

Interact with followers 

Social networks are a great place for engagement, and TikTok’s no exception. 

There are some ways to get closer to followers such as asking them to leave you a comment, share their thoughts, share your video, follow your account, or even respond with a video of their own using the Stitch or Duet features.

@chloetayloruk

Reply to @bambilime the fuzzies on my hoodie are giving me the ick but here you go girlies 🥰 #grwm #makeuptutorial

♬ original sound – Chloe Taylor

TikTok verification FAQ

Can I ask to have my verification removed?

It’s not currently possible to send a request for the removal of your verified badge. However, changing your username will lead to removal.

Do we need a lot of followers to get verified on TikTok?

TikTok doesn’t require exact numbers of followers to get a verified badge. But it would be better if you have at least 1 million likes in total and 500,000 followers on your account

How is it possible to be verified on TikTok without followers?

It will be tricky, but it is still feasible. Try and get featured in media coverage or get verified on other platforms first.

Do verified TikTokers earn money?

For a branded video, a TikToker may receive between $100,000 and $250,000, with celebrities making up to $500,000 per post, according to Forbes.

How long does it take to get TikTok verified?

You must have signed in within the previous six months for your account to be regarded as active.

Ready to get the verifying blue checkmark for your business? 

Social media verification is now more widely available than ever. Celebrities are no longer the only ones who can get it. As a business or personal brand, it’s incredibly vital to building social proof and trust within your audience.

To make the verification process easier for brands, our partner provides useful services for you. Let’s click here to find more information.

Kriss

Meet our Author

Kriss

Author at NestScale

Kriss is a professional content writer, focusing on technology and e-commerce business. When she’s not working, you will find her interested in sports or traveling.

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