Simplify ad tracking & ad management with accurate data
Deliver personalized support & turn every chat into powerful sales channel
Create & customize stunning color swatch and variant images
Activate shoppable TikTok feeds into sales & make your site lively
Manage affiliate programs effortlessly to gain your brand ambassadors
Create a better shopping experience & skyrocket your store sales
Ultimate destination for valuable eCommerce insights, strategies & more.
Learn how brands & agencies improve marketing performance with our solutions
Fuel knowledge with latest advertising, analytics & ecommerce terms explained
Simplify eCommerce success with actionable insights & expert guidance.
Estimate your costs & improve your marketing performance with our free tools
Estimate your costs & improve your marketing performance with our free tools
Access all answers, tutorials & help articles you need to get the most out of our apps
Request a demo or personal support for all your questions about our apps features
Grow together to drive merchant success & scale eCommerce business
Earn up to 20% commission by referring NestScale ecosystem to your network
Simplify ad tracking & ad management with accurate data
Deliver personalized support & turn every chat into powerful sales channel
Create & customize stunning color swatch and variant images
Activate shoppable TikTok feeds into sales & make your site lively
Manage affiliate programs effortlessly to gain your brand ambassadors
Create a better shopping experience & skyrocket your store sales
Ultimate destination for valuable eCommerce insights, strategies & more.
Learn how brands & agencies improve marketing performance with our solutions
Fuel knowledge with latest advertising, analytics & ecommerce terms explained
Actionable tutorials, best tips & tricks for TikTok Ads, Google Ads & Facebook Ads
Estimate your costs & improve your marketing performance with our free tools
Estimate your costs & improve your marketing performance with our free tools
Access all answers, tutorials & help articles you need to get the most out of our apps
Request a demo or personal support for all your questions about our apps features
Grow together to drive merchant success & scale eCommerce business
Earn up to 20% commission by referring NestScale ecosystem to your network
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As eCommerce businesses grow, ad tracking, analytics, and attribution tools become essential for optimizing performance. One popular name among Shopify merchants is Triple Whale - but is it the right…
Recently, when we talk to some of our clients, they often ask these questions: “Aren't the customer journey and life cycle referring to the same things?” “When do we need…
Have you ever wondered “Where exactly do my sales come from?”. We saw some of our clients asking themselves this question while relying on platform-specific analytics like Google Ads or…
Cross-channel attribution is crucial for understanding how your marketing efforts across different platforms contribute to sales. But with so many campaigns and channels in play, it can be tricky to…
Tracking and analyzing marketing metrics is essential for businesses aiming to maximize their ad spend and understand customer behavior. In this pursuit, there’s an ongoing debate between two popular models—multi-touch…
Let’s say you’re running a holiday campaign for a new product. The display ads you’ve carefully designed barely get any clicks, leaving you questioning their effectiveness. But then, as sales…
The path from a customer’s first interaction to their final purchase is no longer straightforward. It’s a complex journey that spans multiple channels and touchpoints. Hence, almost all brands are…
Currently, eCommerce businesses have to keep up with constantly changing online shopping behaviors across multiple platforms. So to maximize reach and effectiveness, most brands now invest in various marketing channels.…
What leads your customer from the first click to the final purchase? They might see an Instagram ad, search for your brand on Google, and respond to a personalized email.…
If you're running an eCommerce business, you know that customer journeys are more complex than just a quick purchase and goodbye. These days, customers go through a series of steps…
Understanding customer behavior is key to business success. It allows you to tailor products, marketing, and customer experiences to meet the needs of your audience. But how do you go…
Welcome back to our first-party data series! In our previous first-party data marketing blog, we discussed leveraging this data to enhance customer experiences and drive growth. Now, we will dive deeper…
In our fifth blog, First-party data examples, we explored real-world examples of businesses successfully leveraging first-party data. With such case studies, we can’t deny the importance of 1st-party data for…
In the ever-evolving world of e-commerce, one major challenge for Shopify merchants is accurately tracking marketing efforts. With multi-channel marketing, where customers interact with brands across various platforms before purchasing,…
In today's digital landscape, the ability to effectively collect, analyze, and utilize data is more critical than ever. In our previous blog, "Best strategies for first-party data collection," we explored…
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