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Activate shoppable TikTok feeds into sales & make your site lively
Manage affiliate programs effortlessly to gain your brand ambassadors
Create a better shopping experience & skyrocket your store sales
Ultimate destination for valuable eCommerce insights, strategies & more.
Essential ebooks to help you thrive in eCommerce
Estimate your costs & improve your marketing performance with our free tools
Access all answers, tutorials & help articles you need to get the most out of our apps
Request a demo or personal support for all your questions about our apps features
Grow together to drive merchant success & scale eCommerce business
Earn up to 20% commission by referring NestScale ecosystem to your network
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Total 359 articles
The path from a customer’s first interaction to their final purchase is no longer straightforward. It’s a complex journey that spans multiple channels and touchpoints. Hence, almost all brands are…
Currently, eCommerce businesses have to keep up with constantly changing online shopping behaviors across multiple platforms. So to maximize reach and effectiveness, most brands now invest in various marketing channels.…
What leads your customer from the first click to the final purchase? They might see an Instagram ad, search for your brand on Google, and respond to a personalized email.…
If you're running an eCommerce business, you know that customer journeys are more complex than just a quick purchase and goodbye. These days, customers go through a series of steps…
When you start running a new Google Ads campaign, one of the first things you’re going to do is to choose a bidding strategy. In the past, we had to…
In the world of digital ads, powerful Google Ads headlines can make all the difference. Your headline is the first thing users see - and in a limited space, it…
If you’ve been running Google Ads for a while, you’ve likely come across the debate of Manual CPC vs. Maximize Conversions. While Manual CPC (Cost-Per-Click) bidding has been a reliable…
Keyword research has long been a time-consuming yet essential task for successful Google Ads campaigns, often taking hours or even days to complete. However, in 2024, this traditional approach to…
As you long to thrive in Google Ads, your goal may not be just to show up, but to show up as often as possible. After all, what’s the point…
Google shopping campaign structure is a powerful way for e-commerce businesses to showcase their products to potential customers. However, to get the most out of these campaigns, it’s essential to…
Performance Max (PMax) is one of Google's latest “children” and the most innovative campaign type. So if you’re interested in PPC, you may hear about many cases that have impressive…
When we discuss boosting online sales, the debate of Performance Max vs Standard Shopping campaigns often comes down to which approach delivers better results, like cost per acquisition (CPA) and…
The holiday season is getting closer than ever! All the best events are waiting for all of us: Thanksgiving, Christmas, and New Year Eves. And for online businesses, this is…
Picture this: as the biggest shopping day of the year approaches, customers' eyes light up with anticipation for jaw-dropping discounts. But what if you could offer them more than just…
The year's biggest shopping extravaganza – Black Friday is right around the corner. However, many businesses got it wrong by thinking Black Friday is just about offering discounts. Brands need…
The holiday shopping frenzy is just around the corner, and to make the most of it, you need a solid plan. Whether you're a seasoned retailer or just starting out,…
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