NestScale x Hardal Partnership: Elevate Your Server-side Tracking

NestScale x Hardal partnership announcement

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Welcome back our valued customer! We are thrilled to announce NestScale new strategic partnership with Hardal, a server-side gateway platform that simplifies server-side measurement. This collaboration is set to elevate your marketing analytics to new heights. 

By combining the strength of NestAds’s marketing attribution with Hardal’s server-side solution, get ready to harness the full potential of your data. You’ll gain clearer and more accurate insights, helping you enter a new era of precise, data-driven marketing for your business.

Excited to see what’s going on? Let’s explore what this means for you!

Hardal – Your trusted partner for server-side measurement

Hardal provides you with server-side measurement, specializing in hosting for Google Tag Manager (GTM), custom server-side API Gateways, Meta’s Conversions API (CAPI) gateway, and server-to-server (S2S) solutions. It streamlines the setup of your server-side measurement environment, removing technical hurdles and preventing burnout.

Not only making setup easier for you, Hardal also lets you bypass issues with ad blockers and cookies. With its server-side tracking solution, you can ensure that the data you get is accurate, no missing, and ready for any complex analysis.

Hardal impact to marketing performance

Let’s delve deeper into the features of Hardal that allow its ability:

  • Server-side GTM Hosting (sGTM): Deploy your own Server-side GTM with custom domains to avoid data loss caused by adblockers affecting GA4 or any pixel tag.
  • Meta’s conversions API gateway (CAPI): Experience ultra-fast setup for Meta’s Conversions API using your custom domain. This can ensure seamless integration and enhanced tracking accuracy.
  • Adjust event server callback endpoint: Easily get your event parameters with a ready-to-use Adjust endpoint, simplifying the process and ensuring accurate data collection.
Hardal solutions
  • Server-to-Server Gateway: Ready to use fast and secure s2s endpoint for first-party measurement.
  • Hardal API: Leverage custom server-side API endpoints tailored to your specific needs, enhancing your data measurement capabilities.
Hardal custom domain server side

Benefits you can gain from NestScale x Hardal partnership

NestScale offers NestAds, a Shopify journey-based marketing solution that provides crucial metrics into each customer touchpoint and ad performance. By combining the capabilities of NestAds and Hardal, you can gain a comprehensive tools set tailored to your business needs. These include custom domain server-side gateway, hassle-free cloud configuration, and automated analytics for customer journey and creative analysis. Ultimately, our partnership aims to simplify your marketing management with greater efficiency and facilitate the transition from client-side to server-side. Here’s what you can gain from our collaboration:

What you can gain from our partnership

Accurate & comprehensive analytics solution

The collaboration offers a suite of tools tailored to meet specific business needs. Hardal helps you reach your audience by bypassing ad blockers with ease using multiple types of server-side hosting. Meanwhile, NestAds reveals the impact of each customer touchpoint on conversions across all channels, acting as both the server and analytics platform, ensuring seamless data flow from collection to analysis.

Reduced marketing management cost

Hardal’s solution reduces the cost of server-side measurement and offers an efficient alternative to developing custom API endpoints or server-side gateways, which are often complex and time-consuming. Additionally, NestAds automates your marketing management, eliminating the need for manual spreadsheets and allowing you to easily measure performance metrics. This automation saves valuable time, letting you focus on what truly matters for your store’s performance

Diverse integrations and API

You can send your First Party data to various popular platforms using Hardal’s server-side gateway, including Google Analytics 4, BigQuery, Google Sheets, Notion, and custom endpoint APIs. NestAds also offers seamless integration for Shopify merchants, automatically pulling relevant data from Shopify and integrating with major marketing platforms like Google Ads, TikTok, Bing, and Klaviyo. These diverse integrations address potential issues promptly and ensure accurate and actionable data.

Interested to join our partner program?

Our collaboration with Hardal is designed to elevate your marketing analytics to new heights. To fulfill our mission of delivering the best solutions to our valued customers, we are open to potential partnerships with e-commerce app providers, media buyers, and agency owners seeking opportunities for mutual growth and success. Together, let’s achieve more and drive greater value for our customers.

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